Bynx: Fleets ahead




Managing a fleet of any size demands technology that is robust and flexible enough to respond to change. As the systems in passenger cars and commercial vehicles become more advanced and operators demand real-time data to maximise cost-efficiency, solution providers like Bynx have made it their business to keep pace and stay ahead of market requirements.

Cost-efficiency and the maintenance of vehicles in optimum condition are universal priorities for fleet managers, whether they have a few hundred vehicles under management in one country or many thousands spread across the world. The fundamental requirements of a fleet management system are, therefore, similar for every operator. Bynx, a world leader in the provision of automotive software solutions for vehicle leasing, contract hire, fleet management and vehicle rental, has understood this in designing its range of fleet management systems, which it constantly refines to keep pace with the latest changes in the market.
"Our comprehensive solution is standard across our client base, from clients with only a few hundred vehicles under management to those with tens of thousands of vehicles, and, regardless of market, it is localised to accommodate legal, fiscal and currency requirements," explains Gary Jefferies, sales and marketing director at Bynx. "It evolves naturally to capture best practice and its modular architecture takes in all of the disciplines that make up fleet management, from vehicle purchases to disposal and everything in between."
Bynx started over 20 years ago and has extended its operations across Europe, the Middle East, Africa, Asia-Pacific and the Americas. Its solutions are used by fleet operators and large leasing, fleet management and rental companies alike, and are currently used to manage over 885,000 vehicles worldwide.

Open architecture

The company's global product platform has an open architecture and is based on Oracle technologies to make it robust, scalable, high performing, flexible and multi-language. Its unified, end-to-end product bynxFLEET spans functions from dynamic web access to client reporting, which can be implemented across geographical borders, in any language and in multiplatform environments. "It also has a fully integrated set of financials, purpose-built for the industry, so some of our clients use it as an enterprise system, although it integrates easily with others like SAP or Oracle financials," adds Jefferies. "It is a cradle-to-grave modular solution that suits smaller fleets but is scalable and robust enough to manage much larger fleets.
"It has an open architecture so that it can engage with other solutions. That means a client can use its own financial systems. They don't have to use ours, even though ours are optimised for the fleet management sector."
The modular nature of the bynxFLEET allows customers to buy the complete package or some of its component applications - such as Quote to Order, Fleet Management, Incident Management, Remarketing or Short Term Rentals - out of the box. It is also possible to configure its functionality specifically to a client's business needs and implement it via a managed service through bynxSERVICES.
"Although we use Oracle technologies, they can be supplied embedded into our solution, so clients don't need to learn specific Oracle skill sets, and we can provide them as a hosted system," says Jefferies. "That makes it more scalable, just like using a cloud-based offering, and it can be deployed quickly."
For larger fleet management and leasing companies, proof of high performance is critical. Jefferies continues: "We recently stress-tested bynxFLEET for one customer using a test scenario for a million live contracts, processing six million fuel transactions. The tests exceeded expectations and during this operational and financial processing no operator had to come off the system, with all users able to continue their daily tasks, so there is no doubt about how robust it is."

Keep pace with change

The key differentiator of a fleet management system is how well it can help a client to keep pace as the needs of the industry change. This means accommodating the advances in in-car technology that will provide richer data for fleet operators to use in optimising cost-efficiency and performance.
"We need to look at the impact of all automotive technology advancements, from power train including hybrid and electric vehicles through to on-board technology," Jefferies explains. "We need to consider how can we use these advancements to best serve our customers. Our system is already one of the most granular in terms of looking at TCO - including factors such as depreciation, damage and fuel consumption - and clients can drill down into that data to create their own view of the parameters that are important to them. And this can only improve as we embrace the increase in data that is clearly becoming available. "Data should be brought into the system in real time because that is where fleet management is going - and that is what our system does. Most solutions use historical data, but we are working with telematics providers to capture real-time data and translate it into a form that impacts cost and revenue. That is how we will continue to build on our open architecture, our experience and our track record of innovation."

Gary Jefferies, sales and marketing director at Bynx.