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Generation Y - Implications for Office Markets

13 November 2012 by Colliers International

If you're interested in how office markets will look and behave in the future this report will give you some ideas. It follows several months of research on a unique research report for Skanska to help them understand what motivates Generation Y in the workplace. In particular, we were asked why it was so difficult to retain Generation Y staff beyond a two-year horizon and how could Skanska better understand this group in order to keep them actively interested and employed within their organisation.

Following our analysis of the motivations and behaviour of the Generation Y group, we soon realised that the way in which they work, and would increasingly like to work, has far-reaching implications for the real estate market.

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