Contributor: Don Peppers
Don Peppers, Partner, Peppers and Rogers Group
Don Peppers is a founding partner of the Peppers and Rogers Group, the world's leading customer-focused management consulting firm. Accenture's Institute for Strategic Change ranked him as a top thinker and writer on management topics.
Think Before You Tinker
Don Berg, CFO, Brown-Forman and CRM guru Don Peppers on the problems associated with over efficiency. ...