Contributor: Simon Kemmett
Simon Kemmett , CFO of the EMEA region ,Nike Inc
1996–2001: GlaxoSmithKline – various financial management positions
2001–2004: Nike UK finance director
2004–2006: Nike EMEA footwear finance director
2006–2007: Nike EMEA commerce finance director
2007–present: Nike EMEA CFO
Simon Kemmett, CFO, Nike EMEA, tells Nigel Ash how the challenges of performance management and forecasting in unpredictable times should be met by strong strategic...