Contributor: Don Berg

Don Berg, CFO, Brown-Forman

Don Berg Prior to his appointment as CFO of Brown-Forman in 2008, Don Berg served as SVP and director of corporate finance. In 2003, he was appointed a leadership position in the US sales and marketing organisation and became president for the Americas region.
Think Before You Tinker
Don Berg, CFO, Brown-Forman and CRM guru Don Peppers on the problems associated with over efficiency. ...